Alpen Fury
my role:
Creative lead for the pre-production phase of the Alpenfury roller coaster teaser. Co-concepted the campaign, developed visual style and tone, designed storyboards, and provided direction on music and motion approach prior to production handoff.
When Cedar Fair enlisted us to create a teaser for Alpenfury, their newest record-breaking coaster at Canada’s Wonderland, we knew it had to match the ride’s intensity. With only rough CAD files and renderings as a guide, we developed a bold storyboard, chose pulse-pounding music, and partnered with a top-tier production house to bring Alpenfury’s fire-and-ice thrill to life.
The final teaser didn’t just build hype—it brought Alpenfury’s icy ascents, fiery launches, and jaw-dropping twists to life, setting the stage for an unforgettable ride.
last project